or call us at 302-235-2329.
2. What can the logo go on?
The logo can be featured on anything that meets the Products Promotable and Recipe Criteria: advertising, packaging, media, promotions, POS, educational materials, recipes, and in any other efforts where specific fruit and vegetable products are promoted.
3. Where can I get the logo?
The Fruits & Veggies—More Matters® Brand Guidelines that outline the proper use of the logo can be downloaded from this website. For logo graphics, contact the
Materials will be reviewed for the following: logo use, brand and health messaging, serving suggestions, and nutritional compliance of product and accompanying recipes. Plan for a minimum turnaround of two business days, unless a unique situation arises that requires further discussion.
5. If my product was approved for use under 5 A Day The Color Way, can I just drop in Fruits & Veggies—More Matters logo/messages without review?
No, you can't. The Fruits & Veggies—More Matters® brand represents more than just a logo. As a result, new brand artwork, messaging and Products Promotable and Recipe criteria replaces 5 A Day The Color Way and all other 5 A Day program graphics and messaging.
or call 302-235-2329.
If you are interested in becoming licensed or have logo use questions, please contact PBH'sKristen Stevens .