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Fruits & Veggies—More Matters® Month

September is Fruits & Veggies—More Matters Month! Every year we rally the fruit and vegetable industry, health and wellness influencers, foodies, fitness professionals and anyone else who will join us to celebrate and elevate the Fruits & Veggies—More Matters message. Produce for Better Health Foundation invites you to be a fruit and veggie ambassador in September and beyond to help consumers increase fruit and vegetable intake by choosing a combination of fresh, canned, frozen, dried, and 100% juice to maximize nutrition, minimize waste, save money, and assure that they always have options on hand! #MoreMatters

 

2018 Fruits & Veggies—More Matters Month: A Focus on Family Meals
 

 

Family meals come at all times of the day and with all different kinds of families. But one thing we know for sure is that they are ALL important for helping us and our loved ones eat more fruit and vegetables and live healthier and happier lives. This year we're joining forces with Food Marketing Institute (FMI Foundation) and their National Family Meals MonthTM campaign to celebrate and support family meals. #MoreMatters #FamilyMealsMonth
 

Use the following professional- and consumer-facing resources to promote Fruits & Veggies—More Matters Month and National Family Meals Month:

 

Fruits & VeggiesMore Matters Month and National Family Meals Month Press Release

 

Eight Amazing Promotion Concepts for the Produce Industry

 

Fruits & VeggiesMore Matters Month and National Famil Meals Month Infographic (click to download)

 

Fruits & Veggies—More Matters Month and National Family Meals Month Social Media Graphics (click to download). We suggest using these graphics with the sample social media posts that follow.
 

           

                 

 

 

Facebook:

  • Gathering with family and friends over a meal isn't just fun, it's proven to increase healthy food consumption! @fruitsandveggiesmorematters @FoodMarketingInstitute
  • September is here and @fruitsandveggiesmorematters and @FoodMarketingInstitute are teaming up for #FamilyMealsMonth. Boosting emotional balance while fueling better nutrition?! Yes, please.

Instagram:

  • It's #FamilyMealsMonth! We're celebrating with @Fruits_Veggies and @fmi_org. Eating with family and friends helps us find emotional balance? Yes and please. We'll take ALL the family meals, thanks!
  • #DYK: When you spend time with family and friends over meals, you actually increase the amount of healthy foods you eat. (Science and studies show!) That includes lots of #fruitsandveggies ... obviously. #/MoreMatters #FamilyMealsMonth

Twitter:

  • We're ready for more #familymeals this month! Boosting emotional balance while also fueling better nutrition?! What a win-win. #MoreMatters #FamilyMealsMonth https://bit.ly/2ByOB6i @Fruitsandveggiesmorematters @FMI_ORG
  • Spending time with family and friends over a meal isn't just fun, it's proven to increase healthy food consumption! #morematters #FamilyMealsMonth @fruitsandveggiesmorematters @FMI_ORG
  • Variety is the spice of life! By incorporating lots of different fruits and veggies into you and your family's meals, you can help to control weight and reduce risk of certain diseases, like type 2 diabetes. #MoreMatters #FamilyMealsMonth
  • Imagine the thing that makes you happiest in life. Now imagine that happiness x10! Consistently eating fruits & veggies has been proven to boost happiness! #MoreMatters #FamilyMealsMatter

 

PBH Blog Posts 

Family Meals at Breakfast

Tips for Making Healthy Family Meals Easier

Family Meals Can Help Children Develop Healthier Eating Patterns

Family Meals Help Kids Eat More Fruits and Veggies?

Getting Kids in the Kitchen

 

PBH Family Meal Recipe Inspiration

30 Minutes or Less

Beverages & Smoothies

Soups

Salads

Main Dishes

Side Dishes

Desserts

Snacks

For the Kids

 

National Family Meals Month Infographics (click to download)

        

     

For more National Family Meals Month consumer resources visit fmi.org/family-meals-month.

For industry resources visit fmi.org/family-meals.

 

 

Previous Fruits & VeggiesMore Matters Month Resources


30 Ways in 30 Days to Stretch Your Food Budget

 

How many times have you heard someone say they don't eat more fruits and veggies because they're too expensive? You know they're not too expensive, and we know they're not too expensive. Now let's let everyone else know! We put together some tools to help.

30 Days of Social Media Graphics

30 Days of Ad Slicks

Consumer Columns

3x5 Signs

8.5x11 Signs

 

Fuel Up with All Forms

 

The call for increased fruit and vegetable consumption often emphasizes fresh produce, grown locally. There is a misperception that the preservation or processing of fruits and vegetables diminishes nutritional quality. This is often cited as the rationale for the focus on fresh, despite research that shows the nutritional equivalent or, in some cases, superiority of preserved fruits and vegetables compared to cooked or raw produce.

 

Our advice: Buying a combination of fresh, canned, frozen, dried, and 100% juice maximizes nutrition, minimizes waste, saves money, and assures that there is always a variety of fruits and vegetables available. The following resources help to support that message.

 

Calendar

Each day features a fruit and vegetable that you may highlight.

Calendar > PDF | Word

 

Ad Slicks

Canned #1
Canned #2
Frozen #1
Frozen #2
Dried #1
Dried #2
Fresh #1
Fresh #2
100 % Juice #1
100% Juice #2

Signs

Canned
Fresh
Frozen
100% Juice
Dried

Sample Social Media Posts

Canned
100% Juice
Frozen
Fresh
Dried

Social Media Graphics

Canned #1
Canned #2
Frozen #1
Frozen #2
Dried #1
Dried #2
Fresh #1
Fresh #2
100% Juice #1
100% Juice #2

 

 

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