Produce for Better Health Foundation created the Phytochemical Information Center to help people include a greater number and variety of fruits and vegetables in their meals and snacks. The concept behind this color grouping is that all fruits and vegetables can be classified into one of five color groups: blue/purple, green, white, yellow/orange, and red. If you eat at least one cup from each color group, youre on your way to getting your daily fruit and vegetable recommendation.
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Although there are thousands of phytochemicals, this site will focus on carotenoids, flavonoids, and a few other phytochemicals that are found predominantly in fruits and vegetables.
For more information on PBH Research, please contact PBH's Kristen Stevens.